The idea of creation of MICE&more magazine appeared in H.T.M.S Eastern Europe in Moscow in June 2015. This international marketing company has strong background in MICE sphere, deep knowledge of the market and numerous contacts. In September 2015 the first issue of MICE&more was produced and a few months later it became independent project with separate web page, strategy and plans. MICE&more has dedicated web site in Russian and English languages where all MICE specialists can sign up for subscription and then receive the magazine by post on regular basis. Electronic version of the edition is also available here. In December 2016 the first English version of MICE&more was issued and starting from that moment it became international project. Our purpose for nearest future is creation of modern and actual informational platform for all MICE specialists worldwide where they can get inspiration and helpful ideas, share their opinion and learn more about MICE potential of different destinations.